How would being "TaxTicked" benefit my business?

Consumers say they’d rather buy a product from a company that pays all the UK tax expected of it, rather than from one that avoids paying its full share of UK tax. The Tax Tick is a way of showing your customers, investors and business partners that you’re a responsible corporate citizen. In today’s difficult market, it would be a real point of difference.

But the logo is about more than just tax. It's also about trust. Customers assume that a company that pays its taxes shares other values with them too: honesty, integrity and a personal sense of responsibility. There's also an assumption that if you're paying your taxes, your company is well-established - a real benefit in the online retail world.

How could my business make the most of being "TaxTicked"?

By putting the logo where your customers, clients, investors and job applicants would see it, on:
•    Your product packaging
•    Your website
•    Your website's description (the bit that comes up on Google)
•    Your Adsense ads
•    Your advertising
•    Your letterhead and invoices
•    Your annual report.
It's totally up to you.